Free
£0
Convince yourself the AI understands your brand.
- Cover
- Story, mission, audience, personality, tagline
- 3 suggested names
- One moodboard
- One colour direction
- Unlock CTA for the complete brand (£90)
No credit card required
Pricing
Pay once. Keep everything.
No subscription. Start free — unlock Starter or Pro when the brand feels right.
Starter
£39once
Identity essentials to start looking real.
- Everything in Free
- Logo with variations
- Full colour palette
- Typography
- 1 visual revision
- Logo download
Pay once — keep everything
Pro
£90once
Everything needed to launch a business brand.
- Full story: mission, vision, values, positioning, brand story
- Identity: logo, palette, type, icon & imagery style
- Expression: voice, messaging, CTAs, social style
- System: brand guidelines + downloadable kit
- 3 visual revisions
Pay once — keep everything
Choose a plan at signup — start free, or pick Starter/Pro and unlock after your preview.
What each tier unlocks
| Deliverable | Free | Starter | Pro |
|---|---|---|---|
| Story & cover | Yes | Yes | Yes |
| Moodboard | Yes | Yes | Yes |
| Colour direction | Yes | Yes | Yes |
| Full palette + typography | — | Yes | Yes |
| Logo + variations | — | Yes | Yes |
| Logo download | — | Yes | Yes |
| Voice, messaging, guidelines | — | — | Yes |
| Full brand kit (zip) | — | — | Yes |
| Visual revisions | 0 | 1 | 3 |